{"version":"1.0","provider_name":"Blog of Mateo Blay. Communication , marketing and food advertising","provider_url":"https:\/\/www.mateoblay.es\/en\/","author_name":"Mateo Blay","author_url":"https:\/\/www.mateoblay.es\/en\/author\/eramosdevelopers\/","title":"[01] A real example of assessment of advertising efficacy - Blog of Mateo Blay. Communication , marketing and food advertising","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"qIHhairSjV\"><a href=\"https:\/\/www.mateoblay.es\/en\/a-real-example-of-assessment-of-advertising-efficacy\/\">[01] A real example of assessment of advertising efficacy<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.mateoblay.es\/en\/a-real-example-of-assessment-of-advertising-efficacy\/embed\/#?secret=qIHhairSjV\" width=\"600\" height=\"338\" title=\"&#8220;[01] A real example of assessment of advertising efficacy&#8221; &#8212; Blog of Mateo Blay. Communication , marketing and food advertising\" data-secret=\"qIHhairSjV\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/* ]]> *\/\n<\/script>\n","description":"As an advertiser, it is important to know whether one is fulfilling the role of advertising in the marketing mix, collaborating in increasing sales and prices, or in other words, how to know whether our advertising agency is doing it right or wrong. There is no better example here than the Pl\u00e1tano de Canarias advertising [&hellip;]","thumbnail_url":"http:\/\/mateoblay.es\/wp-content\/uploads\/blog0.png"}